Gilberto Prado is the Founder & Principal of Vitesse, an Advisory firm focused on strategy, operations and new business development in electric mobility. With more than 10 years of experience across the energy and mobility sectors, he has supported the development of EV charging infrastructure, charging networks and energy transition initiatives in Brazil, US and Europe.Previously, Gilberto served as a Global Strategy Specialist at Shell, where he led EV charging infrastructure projects across multiple countries and played a key role in launching the Shell Recharge network in Brazil. Prior to Shell, he also led the implementation of EDP's Electric Mobility business unit in Brazil.Today, through Vitesse, his team advises charging operators, energy companies, investors and startups on EV charging infrastructure, market development and business strategy. also represents Smart Freight Centre in Brazil, supporting initiatives focused on the decarbonization of freight transport and the transition to zero-emission logistics.
August 27, 2026Rethinking Actual Power Demand in EV Charging Hubs