E-mobility on the rise: Global trends and Brazil’s pioneering role in the transition to a sustainable future

Press Release – Monday, August 26, 2024

São Paulo / Pforzheim, August 26, 2024. The global shift towards e-mobility represents a transformative moment in the history of transportation. As countries around the world accelerate their efforts to reduce carbon emissions and embrace sustainable solutions, Brazil’s role in this transition will be increasingly important. By capitalizing on its strengths and addressing its challenges, Brazil has the potential to become a leader in the global e-mobility movement, driving economic growth and environmental sustainability in the process.

As the world moves towards a more sustainable future, e-mobility has emerged as a key driver of change in the transportation sector. Across the globe, countries are embracing electric vehicles (EVs) and investing in the necessary infrastructure to support the transition away from fossil fuels. This press release explores the global momentum behind e-mobility with a particular focus on Brazil's growing role in this dynamic landscape.

E-mobility is witnessing unprecedented growth worldwide. According to recent reports, the global EV market is expected to surpass 50 million units by 2030, with an annual growth rate of 22.6%. This rapid expansion is fueled by several factors, including: Government Policies and Incentives, Advances in Technology, Environmental Awareness, Infrastructure Development.

Brazil’s Strategic Role in the E-mobility Revolution

The electric mobility market in Brazil is evolving rapidly, with significant advances in electric vehicle sales, the expansion of charging infrastructure and growing support from public policies. In addition, the establishment of factories for the local production of electric vehicles and components is strengthening the national supply chain, further boosting the development of the sector. Investments in recharging networks and the integration of renewable energies are consolidating the country as a protagonist in the transition to e-mobility in Latin America. With the continued growth of this market, Brazil is uniquely positioned to lead the region in the transition to electric transportation.

1. Renewable Energy Integration: Brazil’s strong renewable energy sector, particularly in hydropower and wind energy, provides a sustainable foundation for the growth of e-mobility. The country’s abundant clean energy resources enable the integration of EVs with minimal reliance on fossil fuels, making the transition even more environmentally beneficial.

2. Government Initiatives: The Brazilian government has introduced a series of initiatives aimed at promoting the adoption of EVs. These include tax incentives for electric vehicle purchases, investments in charging infrastructure, and support for research and development in EV technology. The government’s National Electric Mobility Plan (PNME) sets ambitious targets for increasing the share of electric vehicles in the national fleet by 2035.

3. Industrial Potential: Brazil’s well-established automotive industry is gradually shifting towards the production of electric vehicles and components. Major automotive manufacturers are investing in local production of EVs, leveraging Brazil’s skilled workforce and technological expertise. Additionally, Brazil is exploring opportunities to become a global hub for the production of lithium batteries, given its significant mineral reserves.

4. Urban Mobility Solutions: In response to growing urbanization and the need for sustainable transportation solutions, Brazilian cities are increasingly adopting electric buses and other forms of electrified public transportation. Cities like São Paulo and Rio de Janeiro are leading the way with pilot projects and large-scale deployments of electric buses, contributing to cleaner air and reduced carbon footprints.

Challenges and Opportunities

While Brazil’s potential in the e-mobility sector is immense, challenges remain. The high cost of EVs, limited charging infrastructure, and the need for public awareness campaigns are among the key obstacles that must be addressed. However, these challenges also present opportunities for innovation, investment, and collaboration between the public and private sectors.

About Power2Drive South America – LATAM’s Key Exhibition and Conference for Charging Infrastructure and E-Mobility

In 2024, Power2Drive South America has its premiere as LATAM’s key exhibition and conference for charging infrastructure and e-mobility. It will take place at the Expo Center Norte in São Paulo, Brazil, on August 27–29, 2024. The exhibition highlights the significance of electric cars for the energy mix and the sustainable transport of the future. It introduces innovative charging solutions, battery concepts and business models for sustainable e-mobility.

Power2Drive South America is the ideal meeting point for manufacturers, suppliers, installers, distributors, fleet and energy managers, e-mobility service provider and start-ups. The exhibition offers the opportunity to discuss the current trends and developments for the Latin American markets, as well as technology innovations and new business opportunities.

Together with Power2Drive Europe in Munich and Power2Drive India in Gandhinagar, the global Power2Drive exhibition series is represented on three continents.

Power2Drive South America will be held in parallel to Intersolar South America, LATAM’s largest exhibition and conference for the solar industy, ees South America, LATAM’s key event for batteries & energy storage systems, and Electrotec+EM-Power South America, the event for electrical infrastructure and energy management. All four exhibitions are part of The smarter E South America.

Organizers: Power2Drive South America is organized by Solar Promotion International GmbH, Pforzheim, Freiburg Management and Marketing International GmbH (FMMI) and Aranda Eventos & Congressos Ltda, São Paulo as the co-organizer.

www.powertodrive-southamerica.com

Power2Drive South America 2024
Exhibition Date: August 27–29, 2024
Exhibition times: 12:00pm–8:00pm
Conference Date: August 28–29, 2024
Conference times: 9:00am–8:00pm
Expo Center Norte – São Paulo, Brazil
To learn more about Eletrotec+EM-Power South America, please visit: www.empower-southamerica.com.br

Contact:
Gioia Müller-Russo
Solar Promotion International GmbH
Phone: +49 7231 58598-218
Mobile: +49 151 20835446
mueller-russo@solarpromotion.com

Press Contact:
Maria Abdalla
Aranda Eventos & Congressos Ltda
Phone : +55 11 3824-5300
Mobile: +55 11 98303-8319
mariabdalla@arandaeventos.com.br

Press Agency:
Pimenta Comunicação
Genilson Alves – genilson@pimenta.com – Mobile: +55 11 984 338 087
Regina Pimenta – regina@pimenta.com – Mobile: +55 11 981 366 835
Tatiana Cantoni – taticantoni@pimenta.com – Mobile: +55 11 952 102 225

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